Fund Raising Matters

Fund Raising Matters is a registered trademark of Goettler Associates


Goettler Associates presents Fund Raising Matters ™, a regular publication offering the latest insights on fund raising.  We first introduced Fund Raising Matters as a traditional quarterly newsletter in 1996, continuing our commitment to advance the business of philanthropy.  

We hope you will find Fund Raising Matters insightful and informational. We hope it will assist your efforts in developing successful fund-raising strategies. As always, we welcome an opportunity to learn more about your situation and discuss how our experience and talents can further your success.

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Category: FRM Issue 62

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Strategic Planning and Fundraising

Category: FRM Issue 62
Donor Involvement Whenever a major fundraising effort is contemplated, at least one volunteer can be counted on to ask, “Why can’t we just skip the planning part?  We know what we need to do: get out there and raise the money!” It’s a fair question.  What does the strategic leadership process – or any planning process – have to ...

Will Strategic Leadership Help Your Organization?

Category: FRM Issue 62
The strategic leadership process is a disciplined approach to getting organizations to focus on results, and it is more than strategic planning.  The process helps leaders define and successfully implement their goals.  It can be beneficial to almost any organization, public or private, that seeks to improve its service to society.  The process ...

How Effective is Your Planning?

Category: FRM Issue 62
A simple self-evaluation To assess the effectiveness of your last planning endeavor, ask yourself and your colleagues if the effort generated the desired results and impact on your organization.  Use the following checklist to assess your performance.  Are all of your board members, staff, and key volunteers able to articulate the organizatio...

What Ever Happened to Our Strategic Plan?

Category: FRM Issue 62
Organizational Success What is the relationship between your organization’s fundraising objectives and its long-term vision for the future, and its strategic plan?  Most fundraising professionals will concur that your campaign objectives should be tied to a higher vision developed through long-term planning. In our experience, however, we ...